Business Development and Marketing

Social Media and Content Specialist

Friedman Williams

Social Media and Content Specialist New York NY

Job ID: 14669

The Social Media and Content Specialist will play a key role in the firms communication function by handling day-to-day management of the firms social media presence, along with various multi-media responsibilities.

Job Responsibilities

Day-to-day oversight of the firms social media presence, including designing and maintaining visuals and content, with an emphasis on Twitter, LinkedIn, YouTube, blogs and other new platforms as appropriate

Manage the firms web site, including daily web site and intranet posts

Monitor industry web site developments and advise on improvements to the firms web site

Produce data analytics reports

Continue to grow podcast programs

Manage an active video program

Assist with photography needs

Collaborate with the Business Development Team to: Evaluate firm, practice group and industry-related web site and social media content produced by competitor firms to inform recommendations for the enhancement of the firms positioning, Support key business development initiatives through the development of social media strategies, Help identify additional content needs in coordination with the business development and communications groups

Knowledge, Skills and Abilities

Experience with online paid digital campaigns

Experience with video and podcast creation and posting

Experience with photography

Experience with designing social templates utilizing the Adobe Creative Cloud products

Proficiency with web analytics tools and SEO

Familiarity with state bar advertising rules and spam laws a plus Requirements

Undergraduate degree in Communications, Marketing or related field of study

Preferably 2 years of experience in PR or marketing

Deep knowledge of social media platforms, including LinkedIn, Twitter, YouTube, Facebook, etc.

Proficiency in Adobe Creative Cloud (After Effects, Premier, Photoshop, Illustrator, and InDesign)

Strong writing, editing and especially proofreading skills

Strong attention to detail, solid organizational and time management skills

Proactive team player, willing to learn and go above and beyond

If interested in this position, please send your resume to atreppeda@friedmanwilliams.com

Tagged as: Social Media and Content Specialist