Friedman Williams
BD Manager – Real Estate San Francisco CA
Job ID: 20635
As a Real Estate Business Development Manager, you will partner with leading lawyers to develop and execute client engagement strategies across hospitality and leisure, large-scale development, joint ventures, and programmatic investment platforms—building institutional relationships and shaping campaigns that grow pipeline and market share. You will craft compelling market narratives and support thought leadership initiatives to position the Firm’s integrated offering as first choice counsel for investors, operators, sponsors, and developers and strengthen the Firm’s market position.
Essential Functions:
Business Plans
• Develops and supports annual marketing and BD plan development focused on priorities outlined by firm leaders and/or assigned teams, including thought leadership platforms, communications, and client outreach
• Collaborate with BD & Marketing department leadership and group leaders to develop annual budgets to support initiatives outlined in business plan(s) or as outlined by leadership, including specifying key strategic and tactical objectives and means to achieve annual goals
• Manage day-to-day responsibilities to ensure that assignments and projects are properly managed and in alignment with the firm’s overall strategic efforts, and that service to clients is exceptional
• Support the onboarding and integration of lateral lawyers
Business Development & Profile Raising Initiatives
• Develop and support the implementation of key BD initiatives, including priority client targeting and campaigns, client satisfaction, client seminars, roadshows, and networking events, as well as other initiatives
• Engage in research and analysis and competitive intelligence-gathering
• Support the collection of CRM-based contact and other data for marketing planning and for mailing lists
• Support in the collection and reporting of matter experience
• Partners with BD&M colleagues to facilitate the completion of directory submissions; regional surveys; league table/industry survey content; specific lawyer and practice awards and accolades; and other profile-raising initiatives
• Support coordination of business development training for lawyers
Pitches, Proposals & Marketing Materials
• Manages responses to RFPs, and pitch, presentation, and other opportunities via the development of written proposal and presentation materials for the practice group and liaise with others when relevant
• Develop marketing brochures and refine existing ones; maintain practice descriptions in BD&M-shared systems
• Periodically review and consult with lawyers regarding their bios and practice descriptions to ensure accuracy
Local Office Support
• When relevant, provide support for seminars, sponsorships, and other events pursued by the firm in the office
• When relevant, support the onboarding and integration of lateral lawyers
Qualifications
Education/Training/Certifications:
• Bachelor’s degree in related field
Professional Experience:
• Six or more years of demonstrated success in a marketing, research, management, and/or communications-related field, either in the professional services (e.g., law, accounting, or consulting) or in a comparable position(s) in the corporate, trade association, or academic sectors
Performance Traits:
• Strong written and verbal communication skills, able to communicate effectively and in a professional manner with all levels of the Firm and outside vendors
• Ability to work in a diverse team environment and effectively support the demanding needs of the Firm
• Ability to work under pressure, meet deadlines with shifting priorities
• Must be a self-starter with a high level of initiative
• Strong customer service skills, able to anticipate needs and exercise independent judgment
• Strong attention to detail, organizational skills and the ability to manage multiple projects
• Maintains confidentiality and exercises discretion
• Exercises solid strategic thinking and problem-solving skills
• Familiarity with accepted research techniques and databases typically used for competitive intelligence in a professional services company
• Demonstrated good judgment, a team-first orientation, meticulous and results driven