Friedman Williams
Social Media and Content Specialist New York NY
Job ID: 14669
The Social Media and Content Specialist will play a key role in the firms communication function by handling day-to-day management of the firms social media presence, along with various multi-media responsibilities.
Job Responsibilities
Day-to-day oversight of the firms social media presence, including designing and maintaining visuals and content, with an emphasis on Twitter, LinkedIn, YouTube, blogs and other new platforms as appropriate
Manage the firms web site, including daily web site and intranet posts
Monitor industry web site developments and advise on improvements to the firms web site
Produce data analytics reports
Continue to grow podcast programs
Manage an active video program
Assist with photography needs
Collaborate with the Business Development Team to: Evaluate firm, practice group and industry-related web site and social media content produced by competitor firms to inform recommendations for the enhancement of the firms positioning, Support key business development initiatives through the development of social media strategies, Help identify additional content needs in coordination with the business development and communications groups
Knowledge, Skills and Abilities
Experience with online paid digital campaigns
Experience with video and podcast creation and posting
Experience with photography
Experience with designing social templates utilizing the Adobe Creative Cloud products
Proficiency with web analytics tools and SEO
Familiarity with state bar advertising rules and spam laws a plus Requirements
Undergraduate degree in Communications, Marketing or related field of study
Preferably 2 years of experience in PR or marketing
Deep knowledge of social media platforms, including LinkedIn, Twitter, YouTube, Facebook, etc.
Proficiency in Adobe Creative Cloud (After Effects, Premier, Photoshop, Illustrator, and InDesign)
Strong writing, editing and especially proofreading skills
Strong attention to detail, solid organizational and time management skills
Proactive team player, willing to learn and go above and beyond
If interested in this position, please send your resume to atreppeda@friedmanwilliams.com